In Fast Company
From my article in Fast Company, posted October 3, 2022
One of the tech darlings to come out of the Great Recession of the late 2000s, Kickstarter popularized crowdfunding. Since its founding in 2009, its platform has helped to raise $5 billion, launching more than 220,000 projects, including businesses like Oculus, Allbirds, and Peloton. The number of funded projects on the site is reaching new heights, and this year 54% of all projects have hit their funding goals, steadily up from less than 43% in 2018. But the past couple of years haven’t been entirely smooth sailing for the company. And now, a new CEO is hoping to get it back on course….Read more
David H. Freedman 